Generate promotional scenarios
Cover the gap between forecasted baseline and top-down delivered targets.
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Top down strategic plan
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Bottom Up
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Gap Closure
Top down strategic plan
Generate Volume, Revenue, and Spend targets based off historical past year data and corporate goals
Bottom Up
Generate promotional scenarios to cover the gap between forecasted baseline and top-down delivered targets.
Gap Closure
Let the system recommend promotions to close the gap between top-down and bottom-up plans.
How can the system help me generate promotional scenarios to cover the gap between forecasted baseline and top-down delivered target?
Imagine agreeing to a number without endless meetings, spreadsheets and emails, even establishing sales targets ahead of time so the field can monitor how close they are as they plan!. When sales teams are collaborating with RGM and Executive teams in the AOP process, they can initiate scenario planning to incorporate the Target, load the plan and ask the system to propose promotions that help close the gap. They can iterate and finalize the plan from different scenarios.
How can the system help me generate promotional scenarios to cover the gap between forecasted baseline and top-down delivered target?
Imagine agreeing to a number without endless meetings, spreadsheets and emails, even establishing sales targets ahead of time so the field can monitor how close they are as they plan!. When sales teams are collaborating with RGM and Executive teams in the AOP process, they can initiate scenario planning to incorporate the Target, load the plan and ask the system to propose promotions that help close the gap. They can iterate and finalize the plan from different scenarios.
Who are the typical users of the AOP functionality in the system?
Typical users include Finance, RGM, Sales Operations, Sales Planning, Sales Management and Key Account Managers