Take advantage of valuable resources from industry professionals with deep experience.

 

VIDEO

Post-event analysis

Learn more about CPGvision v5 post-event analytics. Easily analyze your ROI and trade efficiency.

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TOOLKIT

How to purchase TPx software

Download our full toolkit to set your buying team up for success!

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WEBINAR

Preparing and Executing a Successful TPx Implementation Workshop

Rewatch our webinar and learn how to successfully handle TPx implementations.

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Whitepaper

10 industry trends impacting RGM for 2024 and beyond

As a CPG revenue growth manager, staying ahead of the curve is crucial to your success. Here is our take on the latest trends to keep an eye on in 2024.

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Checklist

Global considerations checklist for a TPM solution

Use this checklist template to compare features and market fit across vendors to choose the right TPM solution for your organization.

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Checklist

Implementation checklist for a TPM solution

Use this checklist to compare implementation requirements across TPx vendors to choose the best one!

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Checklist

Security checklist for a TPM solution

Use this checklist to compare security requirements across vendors to choose the best fit for your organization.

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Guide

Optimizing trade promotion spending with AI and ML for consumer-packaged goods companies

Explore how AI and ML can revolutionize trade promotion spending optimization, providing statistical evidence and real-world examples of their superiority over traditional approaches.

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Guide

6 steps for successful change management

Maximize your trade promotion solution by implementing a change management plan that will enable a smooth transition.

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Guide

Guide to developing an effective TPx training program

Use this guide to develop an effective TPx training program that will engage all stakeholders

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Guide

Building a business case for TPM based on ROI

Learn what are the three key areas to consider in order to gain payback on the cost of a TPM solution.

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Whitepaper

The team you work with matters

Learn how you can be fully equipped to make the right decisions, at the right time, with a customer support team you can trust. 

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Infographic

The 7 keys to successful TPM implementations

Are you looking to implement a new Trade Promotion Management solution for your organization? Our CPG experts have identified the 7 keys for successful TPM implementations, and we want to share them with you!

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Template

TPM ROI calculator

An ROI calculator to support consumer goods manufacturers in building an effective and comprehensive business case for implementing trade promotion management software

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Whitepaper

Annual Operating Plan

Dreaming of a smoother AOP process? Learn how you can get everyone on the same page from the beginning, and keep them there.

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Guide

Running a successful RFP

In this guide, we’ll walk you through how to set yourself up for success, from organizational readiness through to vendor selection, and receive an RFP template designed by our CPG experts.

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Glossary

TPx Acronyms and Abbreviations Glossary

Navigate the complex world of trade promotions with confidence with our comprehensive list of TPM acronyms.

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Whitepaper

9 Industry Trends Impacting RGM for 2023 and Beyond

Learn how you can position yourself and your organization for continued success in 2023 and beyond by understanding and harnessing these trends!

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Use case

Enhance broker collaboration with shared access to TPM

Learn how a Pet Food Manufacturer managed to reduce their outstanding deductions by 80%, with almost no deductions remaining outstanding for more than 60 days.

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Guide

Everything you need to know before implementing a TPM software

Learn about a successful TPM journey and what you need to consider along the way.

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Use case

Indirect distributor relationships

Discover how a TPM solution can help you manage indirect distributor relationships

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Guide

Pre-Implementation Guide

Ensure successful implementation for TPM, TPO, or RGM with a foundation of high-quality data

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Guide

Guide to TPM essentials for CPG companies

Understand the core components of an effective TPM solution

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Whitepaper

3 important revenue growth tools to stay prepared for economic uncertainty

Find new opportunities to improve promotion planning and sales in the midst of unprecedented crises and events.

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Guide

How to build a strong TPM, TPO, and RGM foundation

Measure the effectiveness of historical promotions and apply learnings in the future with base and uplift models.

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Whitepaper

Stay prepared for the new normal in trade promotion and revenue growth management

Use price elasticity, base and uplift modeling, and analytics to manage and optimize your trade spend.

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Whitepaper

Unshackling sales from spreadsheets

Move away from spreadsheets and deploy more effective promotions, gain financial visibility and increased profits.

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Whitepaper

Bridging the gap to gain visibility into direct and indirect sales

Drive customer engagement and conversion rates with a well planned omnichannel strategy with minimal friction.

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Whitepaper

The change management battle: Sales vs. Senior management

Encourage your sales team to accept and even endorse a TPM software solution following these ten stages.

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Whitepaper

5 trade fund reports a CFO can't live without 

Learn how manufacturers can profit from gaining a better understanding of how indirect customers truly impact revenue.

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Whitepaper

Trade Promotion Management in today's omnichannel world

Quickly and easily evaluate trade spend effectiveness with these five reports designed to accelerate insights and drive profitable decision-making.

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Whitepaper

How to master deduction management in the CPG industry

In this guide, we cover the importance of effective deduction management and specific strategies you can employ to improve and measure it.

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