TPM
The $100 Million Threshold
Transitioning from Spreadsheets to a Comprehensive Trade Solution Without Cultural Shock
Trade Spend & Revenue Growth Management Blog
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TPO
The KAM's New Superpower: How TPO Transforms Sales from Deal-Making to Strategic Partnership
Transform KAMs from order-takers to strategic partners with TPO. Discover predictive foresight, prescriptive optimization, and data-driven...
The PSignite Team
Aug 5, 2025
TPO
The Widening Gap: Why CPGs Without TPO are Falling Behind Retailers in the Insights 'Arms Race'
Are your TPM limitations preventing you from being competitive? Take advantage of AI-driven TPO and Insights capabilities without replacing your...
The PSignite Team
Aug 4, 2025
TPM
Demystifying the Trade and Revenue Management Vendors - Transactional TPM, TPO and RGM
Trade promotion management, trade optimization and revenue management vendors have differing, and sometimes overlapping, capabilities. Learn the pros...
The PSignite Team
May 2, 2025
TPO
How to Master Trade Promotion Optimization (TPO) in the CPG Industry
Learn the key benefits and core elements of trade promotion optimization for increasing ROI, retailer collaboration, market share and forecast...
CPGvision Team
Mar 25, 2025
TPM
The Difference Between Trade Promotion Management and Trade Promotion Optimization
Master the world of trade promotions! Learn what really distinguishes TPO from TPM and make your trade spend work harder!
CPGvision Team
Mar 21, 2025
TPM
5 Essential Insights Categories That Drive CPG Business Success
CPGvision's complete insights suite empowers CPG companies to transform trade promotion data into actionable business decisions that drive revenue...
CPGvision Team
Mar 11, 2025
TPM
Trade Promotion Management Strategy: Navigating Tariffs with Price and Promotion Optimization Software
Learn how CPG companies can optimize revenue growth and trade promotion management to navigate tariffs. Key strategies for success in 2025-2029.
CPGvision Team
Feb 10, 2025
TPO
Maximizing ROI: The Complete Guide to Trade Promotion Optimization in 2025
Discover how Trade Promotion Optimization (TPO) drives ROI, strengthens retailer relationships, and creates competitive advantage for CPG companies.
CPGvision Team
Jan 15, 2025
TPO
What is Trade Promotion Optimization (TPO) & why your CPG business needs it
Learn how Trade Promotion Optimization (TPO) maximizes your trade spend ROI. A guide for CPG companies to boost promotional effectiveness.
CPGvision Team
Jan 6, 2025
TPM
Managing Trade Spend in Consumer Goods
Master trade spend management basics: learn transactional vs strategic approaches and optimization strategies. A complete guide for CPG manufacturers.
CPGvision Team
Sep 30, 2024
TPM
Deduction Management for Emerging CPG Brands: Buying or outsourcing?
Deduction management is critical for CPG companies. Review best practices and how deductions management software sets you up for long-term success.
CPGvision Team
Aug 12, 2024