TPM or TPO: Which Should Come First for CPG Brands?
Explore the debate between Trade Promotion Management and Optimization in the CPG industry. Find out which one should come first for maximum growth.
Get the industry expertise you need to effectively manage trade promotions, optimizations, and revenue growth management for CPG innovators.
Explore the debate between Trade Promotion Management and Optimization in the CPG industry. Find out which one should come first for maximum growth.
Here's how to dig into promotion analysis to effectively measure the success of a promotion
Discover how CPGvision eliminates overspend surprises with real-time tracking and customized financial insights, so you focus on budget management.
Explore the shift from Excel to cloud-based solutions in the CPG industry. Discover how CPGvision offers a smarter, more efficient approach.
Finance departments are responsible, in part, for knowing how much money is being spent on trade spending for each product.