Get the industry expertise you need to effectively manage trade promotions, optimizations, and revenue growth management for CPG innovators.
Master the world of trade promotions! Learn the differences and similarities between TPM & TPO to improve your marketing strategy.
CPGvision's complete insights suite empowers CPG companies to transform trade promotion data into actionable business decisions that drive revenue...
Explore how CPGvision's Price Scenario Planning tool empowers CPG brands to optimize shelf pricing in the face of tariffs and inflation.
Learn the core principles and benefits of revenue growth management, as well as how to tackle barriers to success
Trade promotion management software can help you optimize trade budget and financial plans, execute with efficiency and drive forecast accuracy.
Everything you need to know to implement Trade Promotion Management (TPM) software. From vendor selection to ROI optimization—a complete guide to...
Learn how CPG companies can optimize revenue growth and trade promotion management to navigate tariffs. Key strategies for success in 2025-2029.
Discover how Trade Promotion Optimization (TPO) drives ROI, strengthens retailer relationships, and creates competitive advantage for CPG companies.
Learn how Trade Promotion Optimization (TPO) maximizes your trade spend ROI. A guide for CPG companies to boost promotional effectiveness.
Discover why SOC-2 certification is essential for SaaS providers. Learn how it goes beyond cloud provider security to protect product integrity,...
You don’t need a custom TPM to handle complex routes to market. Discover how a configurable solution, guided by industry experts, can give you the...
Managing trade spend is an exercise in balancing your customer requirements with the increasing need for profitable revenue growth. Effectively...