Get the industry expertise you need to effectively manage trade promotions, optimizations, and revenue growth management for CPG innovators.
Get ready for AOP season with our checklist, designed to help CPG companies streamline their planning process and ensure all elements are covered.
Learn about all the components of trade spend management in this blog that details both HQ strategy, account planning, & associated financial...
Strategies for integrating AI into trade, revenue management, and operations while addressing concerns and maximizing ROI through proven training...
Trade promotion management, trade optimization and revenue management vendors have differing, and sometimes overlapping, capabilities. Learn the pros...
Predictive and prescriptive modeling both have an important place in managing trade spend, side by side scenario planning and trade promotion...
Learn why CPGvision is a better option than less experienced vendors
Learn how Trade Promotion Management software maximizes CPG business ROI. See how CPGvision's AI platform can transform your trade promotions.
Learn the key benefits and core elements of trade promotion optimization for increasing ROI, retailer collaboration, market share and forecast...
Master the world of trade promotions! Learn what really distinguishes TPO from TPM and make your trade spend work harder!
Prioritize resources and gain efficiency of trade spend and effort with account segmentation fueled by quantitative and qualitative sources.
CPGvision's complete insights suite empowers CPG companies to transform trade promotion data into actionable business decisions that drive revenue...
Explore how CPGvision's Price Scenario Planning tool empowers CPG brands to optimize shelf pricing in the face of tariffs and inflation.
Learn the core principles and benefits of revenue growth management, as well as how to tackle barriers to success
Trade promotion management software can help you optimize trade budget and financial plans, execute with efficiency and drive forecast accuracy.
Everything you need to know to implement Trade Promotion Management (TPM) software. From vendor selection to ROI optimization—a complete guide to...
Learn how CPG companies can optimize revenue growth and trade promotion management to navigate tariffs. Key strategies for success in 2025-2029.
Discover how Trade Promotion Optimization (TPO) drives ROI, strengthens retailer relationships, and creates competitive advantage for CPG companies.
Learn how Trade Promotion Optimization (TPO) maximizes your trade spend ROI. A guide for CPG companies to boost promotional effectiveness.
Explore the landscape of trends for the upcoming year ranging from global impacts and consumer preferences to business strategy and marketing...
SOC-2 certification is crucial for SaaS vendors. Discover how it enhances product integrity and customer trust.
No custom TPM needed. A configurable solution, guided by industry experts, can manage complex distribution models AND be upgradeable and sustainable.
Discover why scalability is essential for Trade Promotion Management (TPM) and Revenue Growth Management (RGM) software. Learn how CPGvision by...
Managing trade spend is an exercise in balancing your customer requirements with the increasing need for profitable revenue growth. Effectively...
Your trade promotion management software can be the center of your planning cycle, where everyone is using the same data, the same way, and all...
When it comes to software, your legacy systems are holding your company back. This is especially true when it comes to trade and revenue growth,...
Understanding and maximizing the role of trade fund management can lead to sustainable success for CPG manufacturers. Read this valuable blog on how...
With the right TPM software, you can transform data into reliable forecasts that inform your entire organization.
Effective RGM requires tight financial control over your trade budget. Maintain financial integrity when integrating TPM with ERP systems.
Deduction management is critical for CPG companies. Review best practices and how deductions management software sets you up for long-term success.
Discover the winning strategies that propel emerging brands to success in the competitive CPG industry. Learn the key factors driving their growth.
Explore the importance of advanced trade promotion management systems in avoiding costly million-dollar errors due to forecasting inaccuracies.
Embody the philosophy of HELP—honesty, empathy, listening, problem-solving—and enhance business relationships and community well-being.
Explore how algorithmic approaches, including statistical, econometric, and machine learning, revolutionize volume and sales predictions in CPGs.
Discover how prioritizing solutions over mere tools can drive innovation, enhance problem-solving, and lead to more effective outcomes in business.
Explore how 'Human in the Loop' scenario planning with AI boosts trade promotion efficiency in the CPG industry. Learn key strategies with CPGvision.
Discover 10 proven CPG trade promotion spending techniques to boost ROI by making every dollar in your trade budget work harder.
Discover our guide on selecting the best Trade Promotion software vendor; essential tips, strategies, and criteria to make an informed decision.
Discover if your trade spend management hits the mark with these 3 questions. Evaluate your strategy's effectiveness for improved ROI and success.
Explore insights for CPGs on navigating market uncertainties with strategies on smart pricing, promotion, and adaptability from a tech CEO's...
Explore the essentials of budget and liability accruals in TPM software. Learn to manage finances accurately for effective trade promotion strategies.
Master deduction management in the CPG industry with our comprehensive guide. Learn types, challenges, & solutions for effective deduction management.
Discover how smaller CPG companies can leverage technology to compete effectively in the market. Explore the importance of adopting technology for...
Learn how CPGvision's cutting-edge solutions in Trade Promotion Management transform data into precise predictions, enhancing your CPG strategy.
Dive into the pivotal role of budgeting in trade promotions. Discover how strategic allocation maximizes ROI and sets the stage for success.
Discover how Decision Intelligence outperforms AI in CPG trade promotion management. Elevate your CPG strategies with our expert insights.
Discover strategies to minimize trade promotion cannibalization in CPG. Learn to transform sales volume drain into strategic advantage.
Uncover the risks of 'black box' approaches in CPG Decision Intelligence and learn why transparency and efficiency is key for CPG leaders in our blog.
Explore the impact of a robust data strategy in CPG. Learn how CPGvision empowers businesses with data harmonization, governance, and AI-driven...
Uncover 10 mistakes people make when relying on spreadsheets for trade promotion planning, and how a TP planning solution enhances accuracy.
Explore the essential factors for selecting the right trade promotion optimization vendor with our comprehensive checklist.
Revenue growth management includes trade management, pricing and assortment and is reliant on descriptive, predictive and prescriptive data analytics.
Maximize your CPG brand's profitability with RGM analytics. Discover key measurement areas, KPI definitions and the role of RGM Software.
Master revenue growth management in CPG: data-driven strategies for pricing, promotions and assortment that maximize profitability and ROI.
Discover the key elements that can drive success and transform your revenue growth strategies when selecting a Revenue Growth Management (RGM)...
Choosing the right revenue growth management tool can be a game-changer. Dive into our article to discover the key factors you need to consider!
Understand the importance of effective revenue growth management with our enlightening article. Learn how to drive your business growth to new...
Learn the meaning of RGM and how to maximize your revenue growth management strategy in the CPG industry with revenue growth management software
Are you implementing a trade promotion management system? Stay prepared and avoid a failed TPM implementation thanks to our list of common risk...
Discover how accurate data modeling can significantly improve and revolutionize your trade promotion management and optimization strategies.
Stay ahead of the curve in 2023 with our top 3 trade promotion optimization tips tailored for CPG brands. Boost your marketing strategy and ROI today.
Optimize CPG trade promotion planning with 4 guiding principles and 4 practical key components of effective trade promotion management.
Discover the transformative power of integrated RGM software. Learn how this investment can streamline your operations and drive revenue growth.
Learn all about annual operating plans (AOP) and the top-down, bottom-up: approach. Discover the key components and benefits of an AOP in this blog.
Learn how trade promotion optimization revolutionizes the consumer products industry, driving better results and maximizing return on investment.
Leveraging trade promotion optimization (TPO) solutions is key to staying competitive in the world of consumer packaged goods (CPG).
Discover the secrets of trade promotion management with our comprehensive guide, covering all aspects to increase sales and profitability for your...
TPO software transforms your CPG strategy by improving ROI, enhancing forecasting, and providing data-driven insights to optimize your trade spend.
Discover the critical role of TPM software in CPG companies to track, analyze, and optimize your trade promotion activities for maximum returns.
Discover the best practices for consumer packaged goods companies, when it comes to the trade promotion of seasonal products.
Comprehending trade promotion rules and regulations can be difficult, but is critical for CPG firms' performance.
Discover strategies to maximize the impact of trade promotions for CPG product launches. Learn tips for timing, targeting, & optimizing your...
Discover key features and considerations when choosing a TPO software. Learn how the right tool can revolutionize your trade promotion strategies.
Discover what CPG companies and trade promotion professionals can expect from trade promotion and macro trends in 2023.
Navigate the rise of Private Label growth with trade promotion strategies. Understand how RGM software helps evaluate trade events and make decisions.
Discover the key considerations for choosing the right TPx solution for your CPG company. Learn how the right choice can drive your trade promotion...
Find out how artificial intelligence and machine learning can make a difference to your trade promotion activities with CPGvision
Discover the top 3 factors to consider when evaluating TPM solutions and learn how to maximize your trade promotion investment with CPGvision's blog.
Learn how to prevent and manage post-audit deductions with effective strategies and deduction management software. Prevent invalid claims.
Learn how to cultivate strong retailer relationships and use data to drive your strategy with CPGvision's blog: Your guide to the best practices for...
Discover key steps to successfully implement Trade Promotion Management (TPM) software for more efficient trade promotions in your CPG company.
Avoid common pitfalls in trade promotion planning with our guide. Learn how to optimize your strategies for increased ROI and market success.
Recognize the signs that your CPG business needs a trade promotion solution upgrade. Learn how an upgrade can enhance efficiency and improve overall...
Learn about the essential aspects you should keep in mind to ensure you’re successful in implementing a TPM system.
Successful TPM User Adoption starts long before implementation. Each business is different and requires a tailored approach.
Discover the top 5 capabilities that trade promotion companies should look for from a trade promotion management software.
With inflation expected to continue, should CPG Manufacturers invest more or less in in-store trade promotions?
Discover how a TPM software increases CPG productivity, increases accuracy, and enhances promotion planning, forecasting, and spend management.
Optimize your trade promotion planning cycle and discover how to leverage data and technology in your TPM software for better results.
Explore the debate between Trade Promotion Management and Optimization in the CPG industry. Find out which one should come first for maximum growth.
Find out when a Trade Promotion Management (TPM) solution is a must for your business. Explore the benefits and impact of TPM on your bottom line.
We’ve gathered the top 10 KPIs to help you improve your trade performance for effective post-event analysis.
Discover how to quantify your TPM software investment using an ROI calculator and learn how to make data-driven decisions for your business.
Stay prepared from organizational readiness through to vendor selection, complete with a template specific to trade promotion management in CPG.
A comprehensive guide to understanding the TPM process. Learn how to optimize trade spend processes and boost account management to a new level.
Choosing a TPx software provider? Find out why a people-centric provider could be your best bet, the benefits and how it can transform your business.
We want to tip our hat to the hero companies that are ensuring a supply of products continue to be available to consumers.
Here's how to dig into promotion analysis to effectively measure the success of a promotion
Discover how CPGvision eliminates overspend surprises with real-time tracking and customized financial insights, so you focus on budget management.
Say goodbye to spreadsheets & discover how CPGvision streamlines annual planning for CPGs with target management, enhancing accuracy & efficiency.
Explore the shift from Excel to cloud-based solutions in the CPG industry. Discover how CPGvision offers a smarter, more efficient approach.
Finance departments are responsible, in part, for knowing how much money is being spent on trade spending for each product.