How to Succesfully Implement a TPM System
Learn about the essential aspects you should keep in mind to ensure you’re successful in implementing a TPM system.
Revenue growth management blog
Get the industry expertise you need to effectively manage trade promotions, optimizations, and revenue growth management for CPG innovators.
TPM User Adoption is Never a “One Size Fits All”
Successful TPM User Adoption starts long before implementation. Each business is different and requires a tailored approach.
CPGvision Team
Jan 10, 2023
Top 5 Capabilities to Look for in a TPM Software Provider
Discover the top 5 capabilities that trade promotion companies should look for from a trade promotion management software.
CPGvision Team
Jan 9, 2023
Should CPG Manufacturers Promote More or Less During Inflationary Times?
With inflation expected to continue, should CPG Manufacturers invest more or less in in-store trade promotions?
CPGvision Team
Jan 6, 2023
The importance of TPM Software for Consumer Packaged Goods Companies
CPG companies often struggle to measure and reconcile trade promotion spending, which is why they are increasingly turning to TPO software.
Paul Krause
VP of Human Resources
Dec 16, 2022
From Spreadsheets to Software: Top TPM Capabilities
Making the switch from spreadsheets to a TPM software offers capabilities to enhance productivity and increase trade dollars.
CPGvision Team
Dec 15, 2022
What is Trade Promotion Management?
Without an effective trade promotion management strategy, businesses risk the chance of not delivering profitable results or meeting KPIs.
CPGvision Team
Dec 15, 2022
Prediction of the Future Volume and Sales for CPG Companies
Learn how to select the best method for your CPG company to predict future events and values and have the best possible predictions.
Patryk Krysiński
Data Science Practice Lead
Dec 7, 2022
Understanding budget and liability accruals
As you work in a TPM software solution, it is important to understand the difference between budget accruals and liability accruals.
CPGvision Team
Nov 29, 2022
Preparing for a New Planning Cycle in your TPM Software
Learn some ways you can prepare for a new trade promotion planning cycle and yield better financial results across your entire team.
CPGvision Team
Nov 29, 2022
Which comes first: TPM or TPO?
TPM implementation coupled with TPO implementation will give you the power you need to your trade promotion processes, here’s why
CPGvision Team
Nov 22, 2022
When to implement a new trade promotion management system?
Throughout this blog, we’ll walk you through when it might be time to implement the right TPM solution.
CPGvision Team
Nov 21, 2022
The top 5 trade promotion KPIs for post-event analysis
We’ve gathered the top 5KPIs to help you improve your trade performance for effective post-event analysis.
CPGvision Team
Oct 31, 2022
How to find the best trade promotion software vendor
While finding the best trade promotion software features is important, finding the right vendor fit is essential to ensure your ongoing success.
CPGvision Team
Oct 25, 2022
Building a business case for TPM
Throughout this blog, we’ll walk you through three key areas to consider in order to gain payback on the cost of TPM system seats and implementation.
CPGvision Team
Oct 5, 2022
Run a successful RFP for CPG trade promotion management
Stay prepared from organizational readiness through to vendor selection, complete with a template specific to trade promotion management in CPG.
CPGvision Team
Sep 10, 2022
A Guide to TPM Software for CPG Companies
Learn about the importance of trade promotion management software in this comprehensive guide to nimbly react to changing conditions.
CPGvision Team
Aug 29, 2022
Why you should invest in an integrated RGM software
Learn why investing in the right RGM software can help your organization nimbly react to changing conditions.
CPGvision Team
Aug 5, 2022
Trade promotion management and optimization: The Foundation
Effective trade promotion management and optimization start with accurate base and uplift models. Here's why.
CPGvision Team
Jul 29, 2022
Trade promotion management process: For today's economy
Throughout this article, we’ll walk you a few simple must-haves for your trade promotion management process
CPGvision Team
Jul 13, 2022
Why the People Behind Your TPx System Matter
The people behind your TPx system are just as important as the features and functionality, and here's why.
CPGToolBox
Feb 12, 2021
How to improve your TPO trading strategy in 2023
To stay competitive in 2022, here are our top TPO trading strategies including holistic views, scenario planning and data management.
CPGToolBox
Jan 14, 2021
Your TPM Plan: Connecting corporate and BI to the event level
The breakdown between planning in two different systems often results in overspends and shortfalls and an unsuccessful TPM plan.
CPGvision Team
Jun 26, 2020
Fueling the Supply Chain during a Global Pandemic
We want to tip our hat to the hero companies that are ensuring a supply of products continue to be available to consumers.
CPGToolBox
May 23, 2020
Promotion analysis: How to measure the success of a promotion
Here's how to dig into promotion analysis to effectively measure the success of a promotion
CPGToolBox
Jan 27, 2019
Can You Answer Three Trade Spend Questions?
It is the end of the month and you need volume, so lower the price. It is the start of the month and you need profit, raise prices. Sound familiar?
CPGvision Team
Oct 30, 2018
How to Prevent Overspend Surprises
Are you frustrated with overspend “surprises?” Tired with not knowing how much money you’ve accrued and spent? There is a solution.
CPGToolBox
Aug 8, 2018
Annual planning doesn’t have to start from scratch
The annual planning process is a ritual for every CPG company. Whether its a “top down” or “bottom up” approach, stop starting from scratch.
CPGToolBox
Jun 5, 2018
Why do CPG companies still cling to static spreadsheets?
Despite all the benefits of new technology, analysts are stunned by how slow the market has been to adopt advanced trade promotion solutions.
CPGToolBox
Apr 17, 2018
Finance departments are the new driving force of trade spend projects
Finance departments are responsible, in part, for knowing how much money is being spent on trade spending for each product.
CPGToolBox
Jan 5, 2018
The only fully connected and integrated RGM solution suite for the CPG Industry
Regardless of where you are in your RGM journey, CPGvision equips you with the solutions you need to optimize your revenue growth.
Start building historical data and make accurate promotion predictions, at the right time. We’d love to share our VISION with you as we continue to expand our RGMcloud!